PUBLISHED: 12:52 17 September 2014 | UPDATED: 13:16 30 August 2017

Honey Gold for press 2.jpgdba7746b-61e3-4a61-a0b8-83cfa062eb6d

Honey Gold for press 2.jpgdba7746b-61e3-4a61-a0b8-83cfa062eb6d

Rock based Sharp's Brewery raised a glass or two of its Honey Gold Ale on Port Isaac beach recently, to celebrate its shipshape fundraising for Fishermen's Mission.

The Cornish brewery is donating 10p for every pint sold. With almost 40,000 pints of the limited edition ale sold in the South West and South East since June, the charity received over £3000 in a typically beautiful Cornish setting to celebrate the news.

'Earlier this year we saw terrible weather conditions affecting businesses in Cornwall and the South West, many of whom were our customer,' explains James Nicholls, Sharp’s Brewery’s Brand Manager explains. 'Many fishermen were unable to work for months, so we decided to launch Sharp’s Honey Gold Ale to continue supporting communities in our home county and region.”

''We are hugely grateful to Sharp’s Brewery for their fantastic support and understanding of the work we do for fishing communities here in Cornwall,' says Gina Moore, Fishermen’s Mission SW Fundraising Manager. 'We are delighted to receive over £3,300 from Honey Gold Ale sales and also for their support at the St Ives Real Ale Festival.'

'Sharps Brewery is not only supporting our vital work of caring for fishermen, but they are also supporting a traditional South West way of life. With the support we receive from the public and businesses like Sharp’s Brewery, we supported 234 fishermen and gave over £119,000 in welfare support payments to them and their families last year.

'We are also hugely proud to have distributed 250 lifejackets under the Fishing Safety Group Campaign. This floatation device saved the life of a local fisherman just weeks after he received it.'

'Fishermen’s Mission is an inspirational charity embedded into the community and we are delighted to hear how money raised by Sharp’s is being used,' saysJames Nicholls, Sharp’s Brewery’s Brand Manager. 'It’s no surprise that Honey Gold Ale sold particularly well in Cornwall, with the top selling location being Kingsand. The ale also went down particularly well in our South East outlets, so the power of the Cornish brand, with Sharp’s quality and a calibre hardworking charity has obviously proved to be a winning combination.'

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